Patrick Collister Event
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O Customer, Customer! Wherefore art thou Customer!
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28/04/2010
News Article Summary
Creative guru Patrick Collister was back by popular demand and presented to over 120 marketers in the Guinness Storehouse on 28th April.
News Article Content
Looking for more rewarding relationships with your customers?
It's a classic story. Online meets DM and develops into a deep, fulfilling customer relationship. On Wednesday 28 April, creative kingpin Patrick Collister was back by popular demand to share his thoughts using Romeo and Juliet as an example, Patrick takes an entertaining look at how your media strategies need to display human values; respect, support and love.
Download Patrick's presentation:
Patrick Collister
Renowned 'Creative Dictator' and literary genius, Patrick founded training company Creative Matters and works with some of the UK's leading agencies to improve their creative output. He is author of The Big Won, an analysis of the world's best communications, from advertising to direct marketing.
Patrick has been a Cannes juror twice and sat on the executive committee of D&AD until 2006. He has more than 30 years' experience in the industry and has won a string of awards including Cannes Gold and Creative Circle Gold.
Some Pictures from the morning

Amie Peters, An Post and Patrick Collister

Kathy Keeney and Aisling Walsh; Butlers Chocolate

Alva Hammond and Padraig Staunton; Ground4D

Bernadette Keogh; Alternatives and Colm Finnegan; An Post

Barry Faul, Dragon and Amie Peters, An Post

Peter Byrne; Bank of Ireland, Caroline Fleming; Miele and Michael Sanfey; Greenstar

Lisa Morgan, Olive Kelly and Catherine Gallagher; Commercial Marketing, Ulster Bank

Jason Byrne; An Post and Andrew McNulty; ICAN

Jane Fleming, Gerry Ryan and Johanna McAleese; Dialogue
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